Richard Farleigh invested in Levi Roots's Reggae Reggae Sauce alongside Peter Jones on the UK television show Dragons' Den.
Roots appeared on the programme in 2007 seeking £50,000 for 40 percent of his sauce business. The pitch attracted two Dragons, creating a joint investment that helped the product gain wider commercial support.
Farleigh was an Australian-born investor and fund manager who appeared on the British panel during the programme's earlier years. His investment in Roots's business is one of the better-known examples of two Dragons collaborating on a pitch.
The story is sometimes simplified as a Peter Jones investment alone, but Farleigh was also part of the original televised deal. The business later became known for its Reggae Reggae branding and wider food range.