Daniel Lara’s white shoes in the “Damn Daniel” viral video were made by Vans.
“Damn Daniel” emerged in 2016 from edited Snapchat clips posted by Riverside, California, students Daniel Lara and Joshua Holz. In the videos, Holz repeatedly praises Lara’s outfits with the phrase “Damn, Daniel!” and highlights his footwear by saying, “Back at it again with the white Vans.” The repeated line helped turn the shoes into the visual signature of the meme.
The short compilation spread rapidly on Vine, YouTube, Facebook and Twitter. Lara’s white Vans became so closely associated with the video that the shoes attracted enormous attention and commercial interest. Lara and Holz later appeared on The Ellen DeGeneres Show, where Lara received a lifetime supply of Vans shoes.
The question asks about the brand, not the exact shoe model or color. Adidas, Nike and Converse are plausible distractors because they are major sneaker brands, but the viral catchphrase explicitly identifies Vans.