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In McDonald’s branding history, which year did the company introduce the Happy Meal nationwide in the United States?
Answer
1979
Which McDonald’s slogan was used in the 1990s campaign built around the phrase “What You Want Is What You Get”?
Answer
What You Want Is What You Get
What was the name of McDonald’s 1960s jingle campaign featuring the phrase “Look for the Golden Arches”?
Answer
Look for the Golden Arches
In McDonald’s branding history, which 1980s slogan described the chain as having a “great taste”?
Answer
It’s a Good Time for the Great Taste
In McDonald’s branding history, which advertising agency created the original McDonaldland concept?
Answer
Needham, Harper & Steers
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Which McDonald’s slogan was used in the 1990s campaign built around the phrase “What You Want Is What You Get”?
Answer
What You Want Is What You Get
What was the name of McDonald’s 1960s jingle campaign featuring the phrase “Look for the Golden Arches”?
Answer
Look for the Golden Arches
In McDonald’s branding history, which 1980s slogan described the chain as having a “great taste”?
Answer
It’s a Good Time for the Great Taste
In McDonald’s branding history, which advertising agency created the original McDonaldland concept?
Answer
Needham, Harper & Steers
In McDonald’s branding history, which advertising slogan began the 1971 campaign featuring a memorable restaurant jingle?
Answer
You Deserve a Break Today
In McDonald’s branding history, which franchisee created the Big Mac?
Answer
Jim Delligatti