Who became Gucci's creative director in 2015?

Who became Gucci’s creative director in 2015? Alessandro Michele became Gucci’s creative director in 2015. Before receiving the top design role, Michele had worked inside Gucci for years, specializing in accessories and leather goods and serving as an associate creative director to Frida Giannini.

In January 2015, Gucci’s chief executive Marco Bizzarri asked Michele to oversee the men’s show on extremely short notice. Michele reshaped the collection and presented a new, romantic and nonconformist direction. Kering then appointed him creative director, and his first women’s collection soon established the eclectic, maximalist style that became associated with Gucci’s revival.

Michele reworked house codes including the double-G logo and introduced or popularized influential pieces such as the Dionysus handbag. His tenure lasted from 2015 to 2022. He is often confused with Tom Ford, who led Gucci in the 1990s and early 2000s, or Frida Giannini, his immediate predecessor. Sabato De Sarno succeeded Michele in 2023.