Republic Records released Taylor Swift’s “august” as part of Folklore.
Folklore arrived through Republic Records on July 24, 2020. The album was a surprise release, appearing during the COVID-19 pandemic and marking a major change in Swift’s songwriting approach. Its songs emphasized fictional characters, imagined settings, and subdued alternative-pop textures rather than the autobiographical framing often associated with her earlier work.
“august” was not initially promoted as a conventional standalone single. Its later growth came from sustained listener interest, streaming, critical attention, and recurring seasonal use online. Every August, creators reuse the song for late-summer videos and reflective posts, giving the original album track a fresh burst of visibility.
Big Machine Records is a common wrong answer because it was Swift’s former label and released much of her earlier catalog. However, Folklore was issued by Republic Records. The label distinction is especially useful when separating this album from Swift’s pre-2018 releases.