291 was the New York gallery that first exhibited Georgia O’Keeffe’s work in 1917.
The gallery was founded and directed by Alfred Stieglitz and was originally known as the Little Galleries of the Photo-Secession. Its address, 291 Fifth Avenue, eventually became the name by which it was best known.
Stieglitz organized O’Keeffe’s first one-person exhibition there in 1917. The show included drawings and watercolors made during a period when she was teaching in Texas and experimenting with highly abstract forms.
The exhibition was important because it introduced her work to influential figures in American modernism. 291 also showed photography, European avant-garde art, and works by artists such as Pablo Picasso and Henri Matisse. It closed in 1917, but Stieglitz continued promoting O’Keeffe through later galleries.