Which McDonald’s product introduced the company’s most famous “Big Mac” name in 1967?

The story behind the answer

The Big Mac hamburger introduced McDonald’s famous “Big Mac” name in 1967.

McDonald’s introduced the sandwich in the United States in 1967 after it was developed by franchisee Jim Delligatti. Its distinctive construction used two beef patties, a middle bun section, lettuce, cheese, pickles, onions, and a special sauce. The product’s unusual three-part bun and memorable name gave McDonald’s a strong branded menu item.

The Big Mac became more than a sandwich: it became a visual and cultural shorthand for McDonald’s. Its name appeared in advertising, packaging, restaurant signs, and later comparisons of prices between countries. The sandwich is often confused with the Quarter Pounder because both are signature McDonald’s burgers, but they have different recipes and branding histories.

The Big Mac’s identity has remained remarkably stable, although ingredients, preparation, and regional availability can vary. Its branded name is one of the most recognizable product names in fast food.

Source: Wikipedia · fact-checked Oct. 2026

Add question to a list

Choose a list to keep this question in: