Which McDonald's mascot is known for attempting to steal hamburgers?

The Hamburglar is the McDonald's mascot known for attempting to steal hamburgers.

The character was introduced as part of the McDonaldland advertising world, where he was portrayed as a mischievous figure obsessed with hamburgers. His name directly combines “hamburger” with the word “burglar,” making his role clear even to viewers unfamiliar with the wider campaign.

Early versions of the Hamburglar had a more complex appearance, including a mask and a long costume. McDonald's later redesigned him with a simpler, younger look that was easier to use in family advertising and merchandise.

The Hamburglar was not the same character as Grimace or Captain Crook. Grimace was associated with milkshakes in early descriptions, while Captain Crook was linked to Filet-O-Fish promotions. The Hamburglar's defining branding trait was his repeated desire to take hamburgers.