Captain Crook was the pirate character in McDonald's McDonaldland advertising world.
He was depicted as a seafaring, pirate-themed figure and was associated with Filet-O-Fish promotions. His design gave McDonaldland another distinct character type alongside civic figures, police officers, food-themed residents, and mischievous characters.
Captain Crook belonged to the broader ensemble of McDonaldland characters that McDonald's used in television commercials, packaging, and promotional materials. The group helped the company turn menu items into recognizable personalities and stories.
He is sometimes confused with the Hamburglar because both characters were presented as mischievous figures. Their themes were different: Captain Crook used pirate imagery, while the Hamburglar's identity centered on hamburgers and stealing them.