Which McDonald's advertising character is depicted with a cheeseburger-shaped head?

Mayor McCheese is the McDonald's advertising character depicted with a cheeseburger-shaped head.

Mayor McCheese was one of the central figures in McDonaldland, the fictional world used in McDonald's advertising beginning in the early 1970s. His design combined a formal mayoral outfit with a large cheeseburger head, making the character immediately identifiable to children.

McDonaldland included a group of colorful characters associated with McDonald's food and restaurant imagery. Their names and visual designs often used wordplay, allowing viewers to connect each character with a menu item or a familiar McDonald's symbol.

Mayor McCheese is sometimes mixed up with Officer Big Mac, whose head resembles a Big Mac, or with Captain Crook, who was linked with the Filet-O-Fish. These characters belonged to the same fictional advertising setting, but their visual identities were distinct.