Which Madonna single was featured in Microsoft's 2001 Windows XP ad campaign?

Madonna's “Ray of Light” was featured in Microsoft's 2001 advertising campaign for Windows XP.

The campaign paired the energetic electronic-pop song with images of people leaping and appearing to fly through a bright green landscape modeled on Windows XP's famous “Bliss” desktop wallpaper. The advertisement presented the operating system as a tool for communication, collaboration, digital photography, video, and music, matching the song's themes of speed and movement.

“Ray of Light” was released in 1998 as the title track of Madonna's seventh studio album. Produced with William Orbit, it marked a major shift toward electronica and techno-influenced pop. The song was adapted from “Sepheryn,” written by Curtiss Maldoon and Dave Curtis, with Madonna and Orbit developing the version that became her hit.

The Windows XP campaign was originally associated with the tagline “Prepare to fly.” After the September 11, 2001 attacks, Microsoft changed the wording to “Yes you can,” avoiding a phrase that might evoke air travel. This is why some memories of the commercial differ in its exact message even though the Madonna song remains the same.