Which luxury brand's logo features a horse-drawn carriage?

The story behind the answer

The luxury brand whose logo features a horse-drawn carriage is Hermès.

The emblem shows a duc carriage, a type of horse-drawn vehicle, with a groom standing nearby. It was adapted from Alfred de Dreux’s 19th-century drawing “Duc attelé, groom à l’attente,” which belonged to the Émile Hermès collection. The design became the house emblem in 1945, linking the modern brand to its equestrian origins.

That connection is not accidental: Thierry Hermès founded the company in Paris in 1837 as a maker of harnesses and other horse equipment. Hermès later expanded into saddlery, leather goods, silk, clothing, watches, jewelry, and perfume, but the horse remained central to its identity.

A common mix-up is to associate Hermès with a horse alone or with a carriage-and-rider symbol from another fashion label. The distinctive carriage, groom, and horse composition is specifically associated with Hermès.

Source: Wikipedia · fact-checked Sept. 2026

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