Jeonju is the South Korean city famous for its historic hanok village and strong traditional-food culture. It is a popular cultural destination for visitors interested in Korean heritage during holidays such as Chuseok.
Jeonju Hanok Village contains hundreds of traditional Korean houses, or hanok, in a historic urban setting. The city is also closely associated with bibimbap and has museums, craft workshops, cultural performances, and heritage sites that attract domestic and international visitors.
Jeonju should not be confused with Gyeongju, another major heritage city known for Silla-era monuments. Nor is Jeonju the origin of every Chuseok custom: the holiday’s practices developed across Korea and vary by region. Its importance here comes from its concentration of visible traditional architecture, food, and cultural tourism.