The Italian eyewear brand founded in Turin in 1917 by Giuseppe Ratti was Persol.
Ratti began by making protective eyewear for pilots and race-car drivers. The company’s early work connected optical protection with demanding outdoor and professional environments, helping establish its reputation for technical eyewear.
The name Persol comes from the Italian phrase “per il sole,” meaning “for the sun.” Persol is also associated with the Meflecto system, a flexible temple technology designed to improve comfort and fit. The company later became known for handmade frames and distinctive arrow-shaped temple details.
Persol is often confused with Luxottica because both are major names in Italian eyewear history. They are different companies and brands. Persol was acquired by Luxottica in 1995, but its brand identity and Turin origins remain distinct.