Which French film director created the 2009 Chanel No. 5 commercial starring Audrey Tautou?
Answer
Jean-Pierre Jeunet
Answer
Jean-Pierre Jeunet
The French film director who created the 2009 Chanel No. 5 commercial starring Audrey Tautou was Jean-Pierre Jeunet.
The campaign film is commonly known as “Train de nuit” or “The Train de Nuit.” It presents Audrey Tautou as a mysterious, Chanel-like traveler aboard the Orient-Express, where she encounters a young man played by Travis Davenport. The romantic fantasy links the fragrance with travel, glamour and cinematic escape.
Jeunet and Tautou were already closely associated through films including Amélie and A Very Long Engagement. Their reunion gave the Chanel campaign a distinctive visual identity: ornate railway settings, dreamlike transitions and a whimsical, story-driven tone rather than a conventional product demonstration.
The commercial is sometimes confused with other Chanel No. 5 campaigns. Luc Besson directed “Le Chaperon rouge” in 1998, starring Estella Warren, while Baz Luhrmann directed the 2004 campaign featuring Nicole Kidman. Audrey Tautou also played Coco Chanel in the 2009 biographical film Coco Before Chanel, directed by Anne Fontaine; that separate film is another reason the campaign and director are occasionally conflated.
Source: Wikipedia · fact-checked Sept. 2026