Steven Bartlett became the youngest regular Dragon when he joined Dragon's Den in 2022.
Bartlett joined the BBC programme for its twentieth series. He was born in 1992 and was in his twenties when he became a regular investor, making him notably younger than the entrepreneurs and business figures who had previously occupied the panel.
He co-founded Social Chain, a social-media marketing agency, with Dominic McGregor. Bartlett later became known for The Diary of a CEO podcast and for writing about entrepreneurship and personal development. His professional background brought a strong focus on digital media, online communities and creator-led businesses to the panel.
The word “youngest” refers to the regular Dragon panel in the British programme's history, not necessarily every guest investor or every businessperson who has appeared in a special episode. His appointment also marked a generational change in the types of companies likely to be discussed.