Miss Dior was the Dior perfume launched in 1947 alongside Christian Dior’s New Look collection.
Dior presented the collection that became known as the New Look on 12 February 1947 at 30 Avenue Montaigne in Paris. The fragrance appeared that same year, creating a complete Dior world in which couture and perfume reinforced each other. Its original composition was a floral chypre with prominent galbanum and leather facets, created by perfumers Paul Vacher and Jean Carles.
The name was a tribute to Catherine Dior, Christian Dior’s sister, who was known as Miss Dior. The original bottle was decorated with an etched houndstooth pattern, another link to the house’s couture language. A frequent source of confusion is the distinction between the original fragrance and later versions. Miss Dior Chérie launched in 2005, while major reformulations and naming changes in 2011 caused different products to be sold under closely related names. Sauvage, Poison and J’adore are also Dior fragrances, but none was the perfume introduced with the 1947 New Look.