Which cosmetics brand was founded in 1932 by Charles and Joseph Revson with Charles Lachman? The brand was Revlon.
Revlon was established in New York City on March 1, 1932, during the Great Depression. Brothers Charles and Joseph Revson partnered with chemist Charles Lachman, whose expertise helped create a new nail-enamel formula using pigments rather than traditional dyes.
The company began with a single nail-polish product but quickly expanded its range of colors. By 1937, Revlon products were being sold through department stores and pharmacies; lipstick and a broader manicure line followed by 1940.
The name “Revlon” is commonly explained as a combination of “Revson” and the “L” from Lachman. Revlon is sometimes confused with older beauty names such as Max Factor or Maybelline, but those companies have different founders and histories. Revlon later grew into a multinational cosmetics, skin-care, fragrance, and personal-care company.