LVMH owns the luxury brand Louis Vuitton and was formed by merging Moët Hennessy with Louis Vuitton.
LVMH is short for LVMH Moët Hennessy Louis Vuitton. The group was created in 1987 through the merger of Louis Vuitton with Moët Hennessy, bringing together a luxury luggage and fashion house with major champagne and cognac businesses.
The group later expanded into a large portfolio spanning fashion and leather goods, wines and spirits, perfumes and cosmetics, watches and jewelry, selective retailing, and other activities. Its maisons retain distinct identities while sharing the financial and organizational resources of the group.
Louis Vuitton is therefore one of LVMH’s brands, not a synonym for the entire corporation. LVMH’s market capitalization is influenced by the performance and perceived value of its many brands, as well as currency movements and consumer demand for luxury goods.