Which company operates the Southeast Asian online marketplace Shopee?

Sea Limited operates the Southeast Asian online marketplace Shopee.

Shopee was launched in 2015 by Sea, a Singapore-based technology company formerly known as Garena. It began as a mobile-focused marketplace and expanded across Southeast Asia and other markets, including Taiwan and parts of Latin America.

Sea’s business is commonly described through three major areas: digital entertainment, e-commerce, and digital financial services. Shopee represents the e-commerce segment, while Garena is associated with digital entertainment and SeaMoney with financial services.

Shopee is sometimes mistakenly attributed to Lazada because both compete across several Southeast Asian countries. They are separate businesses: Lazada is associated with Alibaba Group, while Shopee is operated by Sea Limited. Shopee’s growth has relied heavily on mobile shopping, integrated payments, seller tools, and region-wide promotional campaigns.