Which artist’s “Rock DJ” video won Best Video at the 2000 MTV Europe Music Awards?

Robbie Williams’s “Rock DJ” video won Best Video at the 2000 MTV Europe Music Awards.

The clip presents Williams performing as a roller-disco DJ while dancers gradually surround him. As the performance continues, he removes his clothing and then uses deliberately surreal, cartoon-like imagery to strip away his skin and muscles. The exaggerated special effects made the video highly recognizable and controversial in some broadcasts.

The song was released in 2000 and became one of Williams’s biggest solo hits. Its video was directed by Vaughan Arnell and produced with an intentionally provocative visual concept that played with celebrity image and audience attention.

The award is sometimes confused with MTV’s Video Music Awards in the United States. The honor referenced here came from the MTV Europe Music Awards held in 2000, where “Rock DJ” won Best Video.