The Whitney Museum's 1970 exhibition was titled Georgia O'Keeffe.
The retrospective helped renew critical and public attention to O'Keeffe's work at a time when younger artists and feminist scholars were reassessing the history of women in American art. It presented her as a major modernist rather than only as the painter of enlarged flowers.
The exhibition also contributed to a wider revival of interest in her abstractions, landscapes, bones, and architectural subjects. O'Keeffe had already achieved major recognition, but the Whitney show gave her work new relevance for a changing art world. It is important not to confuse this event with her 1946 retrospective at the Museum of Modern Art or with later traveling exhibitions.