When did New Jeans made their debut?

NewJeans made their official debut on August 1, 2022, with the release of their self-titled debut EP, New Jeans.

The group was formed under ADOR, a HYBE subsidiary led creatively by Min Hee-jin. Their debut attracted unusual attention because “Attention,” the lead single, was released without a conventional promotional buildup on July 22, 2022. “Hype Boy” followed soon after, helping establish the group’s fresh, understated style.

The August 1 release included four tracks: “Attention,” “Hype Boy,” “Cookie,” and “Hurt.” Some fans confuse the debut date with August 4, when NewJeans made their first broadcast performance on Mnet’s M Countdown, or August 8, when the physical version of the EP was released. Those were important milestones, but the group’s official music debut was August 1.

NewJeans quickly became one of K-pop’s most successful fourth-generation acts. Their early sound drew on 1990s and 2000s R&B and pop, while their minimalist styling and surprise-release strategy helped distinguish them from many heavily teased idol debuts.