What was the name of Coca-Cola’s 2006 advertising film set inside a vending machine?

Coca-Cola’s 2006 advertising film set inside a vending machine was called “Happiness Factory.”

The campaign imagined a fantastical world operating behind the front of a Coca-Cola vending machine. Animated workers and creatures collaborated to prepare and deliver a bottle, turning an ordinary purchase into a playful brand experience.

“Happiness Factory” became a prominent example of Coca-Cola’s early twenty-first-century digital and cinematic advertising. Its visual storytelling was designed to work across television, online video, and other media, helping the campaign reach audiences beyond a traditional short commercial.

The title is sometimes confused with broader Coca-Cola expressions such as “Open Happiness,” which was introduced later as a separate global campaign. “Happiness Factory” specifically identifies the animated vending-machine world and its associated 2006 advertising work.