Amazon's original name when Jeff Bezos founded the online bookstore in 1994 was Cadabra.
Jeff Bezos established the company in Bellevue, Washington, in July 1994. He initially called it Cadabra, a shortened form of “abracadabra.” The name was changed after a lawyer reportedly misheard it as “cadaver,” and Bezos also considered the name Relentless.
The business launched as an online bookstore in July 1995. Books were a practical starting point because an online store could offer a much larger catalogue than a conventional shop. Amazon soon expanded into music, video, electronics, household goods, and marketplace sales by other merchants.
Amazon's later growth came from several connected businesses, including fulfillment, advertising, Prime subscriptions, and Amazon Web Services. The company became Amazon.com, Inc., but its early name is often confused with Relentless, which remains associated with a domain name that redirects to Amazon's website.