What TikTok subcommunity focuses on books and literature?

The TikTok subcommunity focused on books and literature is called BookTok.

BookTok is a reader-centered community where users post reviews, recommendations, reading updates, book hauls, shelf displays, emotional reactions, and jokes about books. Although the community includes many genres, young-adult fiction, fantasy, and romance have been especially prominent.

The term emerged in the late 2010s and grew dramatically during 2020, when increased time at home helped TikTok users form large interest-based communities. BookTok’s influence soon extended beyond the app: viral videos helped older titles return to bestseller lists, boosted interest in independent authors, and encouraged bookstores and publishers to create dedicated displays and campaigns.

BookTok is sometimes mistaken for a single genre or formal book club, but it is neither. It is a broad online community made up of overlapping interests, including romance, fantasy, historical fiction, and books by BIPOC and LGBTQ authors. The capitalized name BookTok is the standard answer because it directly combines “book” with TikTok.