What symbols form the Chanel logo?

The Chanel logo consists of two interlocking, opposed Cs.

The linked initials are commonly read as “Coco Chanel,” turning the founder’s name into a compact visual emblem. One C faces left and the other faces right, creating the balanced, mirrored mark now associated with Chanel’s fashion, accessories, cosmetics, and perfumes.

The logo is often confused with other luxury monograms, especially Gucci’s double-G emblem. Chanel’s mark uses curved Cs rather than Gs, and its symmetry makes the two letters appear almost circular when viewed together. The double-C design is separate from the Chanel wordmark, which spells out the brand name in a distinctive type style.

The interlocking-C symbol became part of Chanel’s broader corporate identity during the early twentieth century. In the United States, Chanel filed trademark applications for the interlocking-C design and the Chanel word mark in 1924; both were registered in 1925.