The restaurant chain with commercials using the slogan “Eatin’ Good in the Neighborhood” is Applebee’s.
Applebee’s introduced the tagline in 2000, several years after opening its 1,000th restaurant. The phrase became closely associated with the chain’s identity as a casual, neighborhood-oriented restaurant serving approachable American food, drinks, and comfort-food favorites.
Applebee’s began with its first restaurant in Decatur, Georgia, and grew into a large franchise-based casual-dining brand. It is often confused with fast-food chains because it advertises heavily and offers familiar, affordable menu items, but Applebee’s is generally classified as casual dining rather than fast food. The company also uses the related phrase “Doin’ Good in the Neighborhood” for its community-support efforts.