The official stylization of Taylor Swift’s Folklore track is “august,” written entirely in lowercase. The lowercase title follows the visual and typographic style used across much of the Folklore era, including song titles such as “cardigan,” “betty,” and “the 1.”
Fans and media often capitalize the word as “August” because it is also the name of a calendar month. Official album listings and song metadata use the lowercase form, distinguishing the track title from ordinary references to the month. Search engines generally return the song either way, but the lowercase spelling is the canonical presentation.
The title’s seasonal meaning is central to the song’s story. The narrator remembers a temporary relationship that took place during August, and the repeated image of the month slipping away mirrors the relationship’s impermanence. That connection explains why the song resurfaces online every August, even though the recording itself was released in July 2020.