What is the name of Rob Kardashian’s sock and clothing brand?

Rob Kardashian’s sock and clothing brand is called Arthur George.

Rob Kardashian launched Arthur George in 2012 as a sock company. The name combines his middle name, Arthur, with his father Robert Kardashian’s middle name, George. The brand later expanded beyond socks into additional clothing and accessories.

The business is one of Rob’s principal ventures outside the family’s reality-television work. Rob appeared in Keeping Up with the Kardashians and also starred in the short-lived spin-off Rob & Chyna, but he has generally maintained a lower public profile than his sisters.

Arthur George is easy to confuse with other Kardashian-related brands. Good American is associated with Khloé Kardashian and Emma Grede, SKIMS was founded by Kim Kardashian, and Poosh was founded by Kourtney Kardashian. Those names belong to different family members and businesses.