What is the name of LinkedIn's paid subscription for sales professionals?

The story behind the answer

LinkedIn’s paid subscription for sales professionals is called Sales Navigator. It is a specialized platform designed to help sellers find prospects, research accounts, and build business relationships.

Sales Navigator goes beyond LinkedIn’s ordinary networking features with advanced search filters, lead and account recommendations, saved prospects, alerts, and messaging tools such as InMail. These features are aimed especially at B2B salespeople who need to identify potential buyers and track changes that may create a useful reason to reach out.

The product is separate from LinkedIn’s other paid offerings. Premium Career is aimed at job seekers, Premium Business focuses on professional networking and business insights, and Recruiter products are designed for hiring teams. “Lead Gen” describes a marketing or sales activity, not LinkedIn’s main sales subscription name.

Sales Navigator is offered in several plans, including Core for individual prospecting and higher-tier plans for teams and organizations. Its features and pricing can change over time, but its central purpose remains helping sales professionals use LinkedIn’s professional graph for prospecting.

Source: Wikipedia · fact-checked Aug. 2026

Add question to a list

Choose a list to keep this question in: