What is the name of Gilmore Girls' 24-hour dance competition?

Gilmore Girls' 24-hour dance competition is called the 24-Hour Dance Marathon.

The event takes place in Stars Hollow and requires participating couples to keep dancing for an entire day. Lorelai and Rory enter the competition together, making it one of the show's most recognizable community-event storylines.

The dance marathon appears in the episode “They Shoot Gilmores, Don't They?” from the show's third season. The title references the 1969 film They Shoot Horses, Don't They?, which also centers on an endurance dance contest.

The event is sometimes described simply as the dance marathon, but its full in-show name is the 24-Hour Dance Marathon. It should not be confused with Stars Hollow's Knit-a-thon, which is a separate fundraiser.