What is the name of Apple's subscription bundle of services?

Apple One is the name of Apple's subscription bundle of services.

Apple announced Apple One on September 15, 2020, and launched it on October 30, 2020. The bundle was designed to combine several Apple subscriptions into discounted monthly plans, encouraging customers to use more of Apple's growing services business.

The Individual, Family, and Premier tiers include different amounts of iCloud storage. All three include Apple Music, Apple TV+, Apple Arcade, and iCloud+. The Premier tier also adds Apple News+ and Apple Fitness+, where those services are available. Family sharing lets multiple household members use eligible plans.

A common mix-up is confusing Apple One with Apple Services, which is a broad term for Apple's entire services division rather than the name of one bundle. Apple One is also not the same as AppleCare+, which covers device support and repairs. The bundle's individual services can still be purchased separately, but Apple One is intended to reduce the combined cost for subscribers who want several of them.