What is the full legal name of the Louis Vuitton company?

The full legal name of the Louis Vuitton company is Louis Vuitton Malletier.

“Malletier” is the French word for a trunk maker, reflecting the company’s origins in specialized travel goods. Louis Vuitton founded the business in Paris in 1854 after working as a trunk maker and packer for elite clients, including Empress Eugénie, wife of Napoleon III.

The name is often shortened to “Louis Vuitton” in everyday speech because that is the brand name seen on boutiques, luggage, clothing, and accessories. It is not the same as “Maison Louis Vuitton,” a descriptive term for the fashion house, or “Louis Vuitton SA,” which is not the company’s standard full legal name.

Today, the company is generally styled as Louis Vuitton Malletier SAS, identifying its French corporate form as a société par actions simplifiée. It operates as part of LVMH, the luxury group created in 1987 through the merger of Louis Vuitton with Moët Hennessy. The brand’s initials, LV, became especially recognizable after the Monogram Canvas was introduced in 1896.