What company's slogan is "Just Slightly Ahead of Our Time"?

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Panasonic's slogan was “Just Slightly Ahead of Our Time.”

The slogan expressed Panasonic's emphasis on consumer electronics innovation and was used internationally, outside Japan, from 1971 through 2003. It positioned the company as a maker of practical technologies that anticipated what customers would soon want, rather than simply following existing trends.

Panasonic was the global brand of Matsushita Electric Industrial, founded by Kōnosuke Matsushita in Japan in 1918. The Panasonic name began appearing on products in overseas markets during the 1950s and later became the company's unified global identity. The name combines “pan,” meaning all, with “sonic,” referring to sound.

The slogan is historical rather than Panasonic's current tagline. The company replaced it with “Ideas for Life” in the early 2000s, followed later by campaigns including “A Better Life, A Better World.” That change can cause confusion when older advertisements or trivia references are compared with Panasonic's present-day branding.

Source: Wikipedia · fact-checked Aug. 2026

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