The Golden Arches at the McDonald’s in Sedona, Arizona, are turquoise.
The unusual color was chosen because local officials considered the standard bright yellow arches too visually striking against Sedona’s famous red-rock landscape. Turquoise offered a stronger visual relationship with the surrounding scenery while still making the restaurant’s sign distinctive.
The Sedona arches are a notable exception to McDonald’s familiar branding. Most people associate the company with yellow arches, and the phrase “Golden Arches” remains the common name for the McDonald’s symbol even when a particular location uses another color.
Other nonstandard arches have appeared elsewhere, including black arches at restaurants in Monterey, California, and North Scottsdale, Arizona, plus white arches at locations in Europe. Sedona’s turquoise version is especially famous because it reflects the city’s strict approach to preserving its scenic character.