The Kardashian family opened their first Dash boutique in 2006.
Dash was a clothing boutique chain founded by sisters Kourtney, Kim, and Khloé Kardashian. The first location opened in Calabasas, California, in 2006, before the business expanded to other cities and became a recurring part of Keeping Up with the Kardashians.
The sisters later opened Dash locations in Miami and New York. Their retail work supplied storylines for several television episodes and also led to the spin-off Kourtney & Kim Take Miami, which followed their business and personal lives in Florida.
Dash eventually closed in 2018. It is distinct from Good American, SKIMS, and Kylie Cosmetics, which are later or separately associated brands. The boutique’s name is therefore a business-history fact rather than the name of a television program.