In which country is the Lego Group headquartered?

The LEGO Group is headquartered in Denmark.

Its global headquarters are in Billund, a town in central Jutland closely associated with the company’s history. Carpenter Ole Kirk Kristiansen founded the business there in 1932, initially making wooden toys. The name LEGO was adopted in 1934, from the Danish phrase “leg godt,” meaning “play well.”

LEGO began producing plastic construction bricks in the late 1940s, and the modern interlocking brick was introduced in 1958. Although the company now operates offices, factories, and attractions around the world, Billund remains its corporate home and a major center for design, product development, and LEGO history.

A common mix-up is confusing the headquarters with LEGO’s international offices or manufacturing sites. The company has important operations in several countries, but the LEGO Group itself is headquartered in Denmark.