In what year did Nike acquire Converse?

In what year did Nike acquire Converse? 2003. Nike agreed to acquire the struggling sneaker company Converse in 2003, bringing the famous All Star brand into its portfolio.

The deal was announced in July 2003 and was reported at roughly $305 million, with some Nike-related summaries giving a figure close to $309 million. Converse had filed for bankruptcy in January 2001 after losing ground in the athletic-shoe market and becoming heavily dependent on the Chuck Taylor All-Star line.

Converse was not simply absorbed into the Nike brand. It continued to operate as a distinct lifestyle label, retaining its own products, identity and collaborations. Its portfolio includes Chuck Taylor All-Stars, Jack Purcell, One Star and other Converse trademarks. That independence is why the Nike swoosh does not normally appear on a standard pair of Converse sneakers.

Nike’s purchase also differed from later brand sales: Converse remains a Nike subsidiary, while Nike eventually divested several other acquisitions.