Burger King first introduced Chicken Fries in 2005.
Chicken Fries are breaded chicken pieces shaped into long, narrow strips so they resemble French fries. Burger King marketed them as a handheld chicken product that could be dipped in sauce and eaten conveniently from a carton.
The item became a notable example of fast-food menu design built around a familiar shape. Although the product uses chicken rather than potatoes, its thin form and packaging connected it visually with fries, making it distinct from ordinary chicken nuggets or tenders.
Burger King has brought Chicken Fries back in several limited-time releases after periods when they were removed from menus. This recurring return helped turn the product into a recognizable part of the chain's menu history. Chicken Fries should not be confused with conventional fried chicken strips, which have a different shape and branding.