In what month and year was The Hype House formed?

The Hype House was formed in December 2019.

It began in Los Angeles as a collective of young creators, largely known for TikTok, who wanted to collaborate more easily and produce videos in a shared environment. The name referred both to the creator group and, in popular usage, to the mansions where some members lived and worked.

The collective was co-founded by Daisy Keech, Thomas Petrou, Chase Hudson—also known as Lil Huddy—and Alex Warren. Early members and collaborators included major TikTok personalities such as Charli D’Amelio, Dixie D’Amelio, Addison Rae, Avani Gregg and Kouvr Annon. The group’s rapid growth helped establish the “content house” model as a recognizable form of influencer collaboration.

A common mix-up is dating the Hype House to 2020, when its mansion, membership disputes and media attention made it especially famous. Its formation came earlier, in December 2019. Netflix later released a reality series titled Hype House in January 2022, but that television project was an adaptation of the phenomenon, not its founding date.