Touker Suleyman became associated with the fashion brand Ghost after acquiring it.
Suleyman bought Ghost in 2008 after the company encountered financial difficulties. Ghost was founded in 1984 and became known for its distinctive stretch fabrics, fluid silhouettes and bias-cut garments. Under Suleyman's ownership, the brand continued operating in the fashion market.
The acquisition fits Suleyman's wider business background, which includes textile manufacturing, fashion retail and branded clothing. He also owned Hawes & Curtis, a shirtmaker he acquired before joining Dragon's Den.
Ghost can be confused with brands linked to other Dragons because the programme's investors have held interests in many retail businesses. The relevant connection here is Suleyman's acquisition of Ghost, not an investment made during a televised pitch.