In "Parks and Recreation", what is the name of the entertainment business that Tom Haverford starts?

In Parks and Recreation, Tom Haverford starts an entertainment business called Entertainment 720. He launches the company with Jean-Ralphio Saperstein, his flamboyant friend and former coworker, after the pair imagine a glamorous, full-service media and entertainment venture.

Entertainment 720 is introduced in the fourth season, after Tom leaves the clothing store Rent-A-Swag. The company’s office is lavishly decorated, and its branding promises celebrity events, parties, marketing, and other high-end services. The business reflects Tom’s enormous ambition and taste for luxury, but it is built on extravagant spending rather than a sustainable plan.

The company becomes one of the show’s best examples of Tom and Jean-Ralphio’s comic overconfidence. They spend heavily on appearances, throw an enormous party, and struggle to generate enough revenue to survive. Entertainment 720 ultimately collapses, although its spectacular “end of the world” party becomes a surprising success. The name is stylized as “Entertainment 720,” not “Entertainment Seven-Twenty.”