McDonald's used the slogan “We Do It All for You” in 1975.
The line emphasized convenience and service, presenting McDonald's as a place prepared to handle the customer's meal needs. It fit the chain's broader positioning around speed, consistency, and an increasingly standardized restaurant experience.
The slogan belongs to a long sequence of McDonald's campaigns, many of which are remembered because they used direct, conversational language. It is sometimes confused with “You, You're the One,” another McDonald's slogan from the 1970s, but the two were separate campaigns.
McDonald's advertising slogans changed as the company adjusted its message for different decades and audiences. Product claims, family imagery, service promises, and emotional branding each played a role in the chain's evolving identity.