In “Boys’ Club,” April’s pit website has already attracted seven friends. The site is a social-networking page created for the construction project to turn Pawnee’s abandoned pit into a park, and the episode specifically notes that it has seven friends, including city planner Mark Brendanawicz.
“Boys’ Club” is the fourth episode of Parks and Recreation’s first season. It originally aired on April 30, 2009, when social-networking sites such as MySpace and Facebook were prominent cultural references. April’s casually created website helps establish her dry, mischievous personality: she treats the project almost like a joke while the adults around her take Pawnee politics very seriously.
A common mix-up is confusing the website’s seven friends with other numbers mentioned in the episode. Mark also says he has seven letters in his personnel file, but that is a separate detail from the website’s friend count. The episode also advances the pit storyline by showing Leslie publicly linking to the site during her overblown apology, giving the project unexpected publicity.