In 2020, which podcast signed a reported $100 million exclusive deal with Spotify?

In 2020, The Joe Rogan Experience signed a reported $100 million exclusive deal with Spotify. Hosted by comedian and UFC commentator Joe Rogan, the podcast became one of the biggest shows in the medium through long-form conversations with comedians, athletes, scientists, entertainers, and political figures.

Rogan announced the Spotify partnership in May 2020. The podcast was scheduled to arrive on Spotify on September 1, 2020, before becoming exclusive to the platform later that year. The agreement covered both new episodes and the show's extensive back catalog, which dated back to its 2009 launch.

The $100 million figure was an early media estimate rather than a fully disclosed contract value. Later reports suggested the deal may have been worth closer to $200 million, depending on performance incentives and other terms. That uncertainty does not change the quiz answer: the deal that made headlines in 2020 involved The Joe Rogan Experience, not The Daily, WTF with Marc Maron, or Serial.