Taylor Swift’s “august” remained on the Billboard Hot 100 for two consecutive weeks after its 2020 debut. It entered the chart at number 23 on the chart dated August 8, 2020.
The song’s initial chart run occurred when all 16 tracks from Folklore entered the Hot 100 after the album’s surprise release. “cardigan,” the album’s lead single, performed even higher, while “august” became one of the record’s most enduring fan favorites despite not being promoted initially as a standard single.
Its later history is more seasonal. The song repeatedly gained attention around August, with renewed streaming and chart activity in subsequent years. In 2022, its daily streams increased sharply during the month, and in 2023 it reached a new peak on the Billboard Global 200.
The two-week Hot 100 run refers to the song’s original 2020 appearance. It should not be confused with its later returns or with the separate Hot Rock & Alternative Songs chart, where it had a longer 20-week run.