Taylor Swift’s “august” appeared on the US Billboard Hot 100 for two consecutive weeks.
The song entered the chart after Folklore’s release in 2020 and debuted at number 23. Its Hot 100 run was brief, but that does not indicate a lack of long-term cultural impact. The track later developed a recurring seasonal audience that returns to it every August.
A common mistake is to transfer the song’s longer run on another chart to the Hot 100. “august” spent 20 weeks on Billboard’s Hot Rock & Alternative Songs chart, which is a separate ranking. The two-week figure applies specifically to the all-genre US Hot 100.
Its later popularity was driven mainly by streaming and internet circulation rather than by a conventional single campaign. That distinction makes the song an example of an album track whose cultural life expanded after its initial chart run.