UBS is the largest bank in Switzerland by total assets.
The modern UBS group is a major Swiss-based global banking organization whose businesses include wealth management, personal and corporate banking, investment banking and asset management. Its scale increased substantially when UBS acquired Credit Suisse in 2023, bringing Switzerland’s two largest internationally active banks under one group. That transaction made UBS even more dominant in the Swiss banking sector.
“Largest by total assets” refers to the value of assets recorded on a bank’s balance sheet, such as loans, securities and other financial holdings. It is not the same as being the largest wealth manager by assets under management, the most valuable bank by stock-market capitalization or the bank with the most branches. UBS is also widely described as Switzerland’s leading universal bank.
Credit Suisse is therefore a particularly misleading option: it was historically one of Switzerland’s biggest banks, but it became part of UBS. Zürcher Kantonalbank remains a major cantonal bank, while Julius Baer is especially associated with private banking and wealth management.