Voodoo Doughnut became known for unconventional flavors such as bacon-topped doughnuts.
The company was founded in Portland, Oregon, in 2003 by Kenneth “Cat Daddy” Pogson and Tres Shannon. Its menu and branding emphasized unusual combinations, bright decoration, and playful names rather than traditional bakery presentation.
One of its best-known creations is the Maple Bacon Bar, a raised yeast doughnut topped with maple frosting and bacon. The item helped establish the company’s reputation beyond Portland and became a frequently cited example of experimental doughnut design.
Voodoo Doughnut is sometimes confused with Blue Star Donuts, another Portland-based company. Blue Star is associated with brioche-style doughnuts and more pastry-focused flavors, while Voodoo is especially associated with novelty designs and bold combinations.